Over the last week I have been doing
research into similar projects and shows aimed at the same demographic in order
to get a better idea of what my target audience are actively tuning in to watch.
What I discovered is that there are a rising number of production teams
creating web shows for projects that have a small budget and that the prime
audience viewing this content is my desired demographic of young adults aged
between sixteen and twenty five. As I already mentioned I would like to
incorporate some kind of website or social media presence for my show and have
decided that this would be the perfect direction to take my show in. For this reason I have decided to now style
my project as a adventure holiday web series that would consist of four web
shows each between ten and fifteen minutes long. With two presenters each
taking part in competitive adventure activities with the loser of each webisode
having to do some sort of punishment or fore fit. The show would focus less on
the historic and scenic value and more primarily on the adventure activities.
However there will be aspects of historic and scenic content peppered in as to
still promote the series as a travel show only now more targeted at a younger
more adventurous audience. Alongside this I now realized I would have to build
a strong online social media presence for my web series. I will primarily build
this through hosting the series through a video-sharing site like Youtube and
start to build up a online presence though accounts on social media sites like
Facebook and Twitter. After this I will then extend it into a website that will
host the web shows along with other content and information that fans can
access. Whilst some of the web series will still be filmed in Cornwall due to
locations I have already obtained but I will also feature shows in other
coastal towns, as this will allow for me to widen my range of activities and
create a more exciting show.
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